Play Like a Champion Today provides leadership in a worldwide effort to change the culture of youth sports, partnering with sports organizations at the youth and high school levels to provide all children with an opportunity to play sports in a safe, fun and supportive environment. Play Like a Champion Today educates ethically responsible sports leaders, working together with coaches, parents, athletic administrators and athletes to foster programs that promote both character development and athletic growth. 

Play Like a Champion Today partnered with South Bend leaders to create the Michiana Academic and Recreation Alliance (MARA). MARA strives to improve youth sports access for all local children and develop a cadre of well-trained adult mentors who support all aspects of health among youth in their care by providing coaching, emotional and mental support, and trauma-informed care.